Luis R. Conriquez, from Sonora, Mexico, is a modern corridos and banda artist known for hits like "El Buho." Signed to Kartel Music, he's released 10+ albums, collaborated with Peso Pluma and Grupo Firme, and boasts 50M+ views on his top video.
Grupo Firme, formed in Tijuana in 2013 with Sinaloa roots, blends versatile musical styles. With frontman Eduin Caz, they've achieved sold-out success across the Americas. Managed by Isael Gutiérrez, their impactful collaboration with Music VIP Entertainment in 2017 elevated their career, transitioning from underground corridos to mainstream acclaim. Their "¡Y Puro Grupo Firme!" catchphrase underscores their popularity.
San Bernardino band redefining Música Mexicana; multi‑platinum, top‑streaming Latin act with 3 Billboard Top Group/Duo honors; 111XPANTIA hit #2 Billboard 200.
Tony Aguirre, born in Ciudad Obregón, Sonora, blends traditional Latin rhythms with modern sounds. Known for his heartfelt lyrics, he's risen with hits and a strong digital presence.
Mexican singer Alicia Villarreal rose to fame with Grupo Límite before going solo with hits like "Soy Lo Prohibido." Grammy-nominated for "Orgullo de Mujer," she’s known for blending norteño and Latin pop with traditional Mexican styles. Collaborated with Ha*Ash and husband Cruz Martinez.
Born in Baja California, Oscar Maydon crafts a unique blend of pop, Latin folk, and Mexican music. Known for hits like "Fin de Semana" & "Antidoto," he's collaborated with Natanael Cano, Tyga, and more. His albums include GXLE <3 and Distorsión.
Born in Obregón, Sonora, Víctor Mendivil blends urban Mexican music with ritual and symbolism. His debut album hit global charts, gaining 11M+ monthly listeners.
Remmy Valenzuela, born in Guasave, Sinaloa, is a Mexican chart-topping singer-songwriter and virtuoso accordionist. Known for his festive tenor voice and fusion of banda, norteño, and cumbia, he rose to fame with hits like "Te Olvidare" and "Te Tocó Perder." His albums "De Alumno a Maestro" and "Mi Vida en Vida" topped Latin and Regional Mexican charts. A Latin Grammy nominee, he's collaborated with artists like Marc Antonio Solis. Valenzuela's gripping personal stories and dynamic performances captivate audiences across Mexico and the U.S.
Chicago-based Los Horóscopos de Durango, led by sisters Vicky and Marisol Terrazas, pioneered the female-led duranguense style, winning Latin Grammys and Billboard awards. Known for hits like "Nos Acostumbramos," they've collaborated with Edwin Luna and Gloria Trevi, selling out venues across the Americas.
Alfredo Ríos "El Komander," from Culiacán, Sinaloa, is a famed Mexican artist known for corridos and ballads. A key figure in Regional Mexican music, his controversial lyrics and widespread hits have made him highly sought after across the Americas.
